r/SaaS • Weekly Digest
B2B dominates SaaS success while B2C remains a graveyard for solo founders. The community consensus: boring, unglamorous tools in legacy industries generate sustainable revenue ($20k-$27k MRR), while lifestyle apps and AI wrappers fail spectacularly.
Founder with 30+ MVPs argues B2C is a lottery requiring millions of users, while boring B2B tools in unglamorous industries generate $20k MRR. Challenges the community's obsession with consumer apps and lifestyle products.
Founding engineer reveals proven playbook from founders with 11 successful exits combined. Step 1: pick a legacy industry. Demonstrates that unsexy markets with established buyer behaviors are acquisition goldmines.
Challenges LinkedIn growth hacking orthodoxy. Success came from optimizing offer + funnel rather than personal branding or cold outreach. Emphasizes that money is in positioning, not the tool itself.
Senior developer identifies the core trap: confusing coding productivity with business progress. Over-engineering and perfecting products while avoiding the terrifying, unstructured work of marketing and sales.
Articulates the psychological barrier developers face: code provides error logs and immediate feedback, while marketing offers silence and uncertainty. AI tools removed the building barrier but widened the marketing gap.
Self-serve SaaS at $800k ARR spent 8 months and $180k on enterprise features (SSO, SAML, audit logs) based on assumptions rather than customer validation. Post-mortem reveals the upmarket trap.
Website change detection tool took a decade to reach $6.5k MRR. Debunks viral growth myths and reveals that boring verticals, patience, and long-term positioning beat growth hacks.
After 20+ demos with zero conversions, founder stopped pitching and stepped back from the process. Removing personal involvement and emotional attachment unlocked the first sale.
Big company hires brought process and scale thinking but lacked startup scrappiness and cost consciousness. Career changers and non-tech backgrounds outperformed prestigious résumés.
20-year developer finally shipped screenshot API. Discovered that months of perfecting technical details were wasted—early shipping and customer feedback matter infinitely more than polish.
Immigration tax optimization company with 1,000-1,500 YouTube subscribers generates millions. Proves B2B success doesn't require viral reach—niche, high-intent audiences and $2,000+ customer values compound over time.
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