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Lead generation remains a critical pain point in real estate technology, with traditional paid advertising channels (lead agencies, Meta, Google Search ads) proving expensive and ineffective. A founder shares frustrations with industry-standard lead sources and seeks alternative digital strategies beyond networking, indicating growing interest in more cost-effective, organic acquisition methods.
A real estate founder discusses their unsuccessful experiments with conventional lead generation methods including lead agencies, Meta ads, and Google Search ads, all of which proved costly with poor quality results. They pose an open question to the community about alternative digital strategies for lead acquisition beyond personal networking, seeking practical insights from peers.
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